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Client Case Study

Olympus Athlethic Club

Content Creation, Social Media Management, and branding
Olympus Athlethic Club's Owner, Creighton Davis, is massive dog lover! His branding was inspired by his soul dog, Maverick. This cutie's name is Kashmir!

Abstract

Client Overview:

Olympus Athletic Club has a special place in our hearts as an agency.  The club’s core is rooted in supporting it’s community in the most honorable ways and it has been an absolute pleasure to be a small part of such an inspiring business. 

Olympus Athletic Club operates two locations: one in Raleigh, NC and a newly opened facility in Jacksonville, NC.  The primary goal of this campaign was to build awareness of the Jacksonville gym through social media by establishing a strong brand identity, driving community engagement, and fostering a vibrant gym culture. 

To achieve this, we implemented several strategies: capturing high-quality photos and videos for social media, posting consistently, actively engaging with the community online, creating and optimizing the Google Business page, developing the business Facebook page, and building up the Google Business reviews.  Collaboration across platforms was key to ensuring a cohesive and effective approach.

Measureable Results

  • Gym
    • Memberships: +15%
    • Apparel Sales: +20% 
  • IG Account
    • Accounts Engaged: +300%
    • Accounts Reached: +500%
    • Followers Added: +200%
  • Google Business Profile
    • Created and Optimized 
    • 5 Star Average Rating

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